Applebee's International, Inc. is the leader in the casual dining segment of the United States restaurant marketplace. The company franchises and operates more than 1,100 restaurants under the Applebee's Neighborhood Grill & Bar name, about a quarter of which it owns. The eateries offer moderately priced, high-quality food and drink for all ages in a friendly, informal atmosphere. Applebee's is continuing to expand, with 1,800 outlets the company's stated goal. A smaller restaurant format has been designed for areas with populations under 25,000, to facilitate penetration of previously untapped markets.

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Applebee's Create Your Own Grill Masterpiece

This lineup is all about mix-n-match meats and sides.

Applebee’s Neighborhood Grill & Bar this week staged a massive menu overhaul that included the installation of new wood fired grills across the nearly 2,000 unit domestic system.

Hand-cut steak has become the star of the show on the new menu, along with wood-grilled pork chops, salmon and chicken. Supported by a national advertising campaign, company officials hope the rebranding will turn around falling same-store sales for Applebee’s.

Here's how the menu works.

1. CHOOSE A GRILL ITEM:

Sirloin Steak (12, 8 or 6 ounce)
Bone in Pork Chop
Grilled Chicken Breast
Cedar Grilled Salmon
Double Glazed Baby Back Ribs

2. CHOOSE 2 SIDES:

Classic:
New Crispy Cheddar Bacon Potatoes
New Garlicky Green Beans
New Hearty grains and Rice
BBQ Spiced or Classic Fries
Steamed Broccoli
Baked Potato
Garlic Mashed Potatoes

Signature:
New Fire Grilled Veggies
New Maple Pecan Mashed Sweet Potatoes
Garlic or Sweet Potato Fries
4 Cheese Mac and Cheese


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